20 - 21 November, 2018 | Yarra Valley Lodge, Chirnside Park, Victoria, Australia

Anna Lee

Director, Customer and Relationship Management
La Trobe University

12:50 PM Transforming Your Staff Into Customer Advocates Through A Cultural Transformation Driven By The Voice Of Employee

Companies that excel at CX have 1.5 times as many engaged employees as do the laggards. While the culture and engagement piece has been a focus for CX leaders for a while, the challenge of the task is emphasized by the small number of organizations that have actually got it right. Speaking from experience at Crown Resorts, hear Anna discuss:

  • Understanding the needs and motivations of the workforce through surveys and analytics
  • Attitudes and attributes that build an engaged workforce
  • Empowering the staff with tools and support frameworks to help them deliver on organizational outcomes

Check out the incredible speaker line-up to see who will be joining Anna.

Download The Latest Agenda